project

SMART NET: World of Dots

A campaign for SMART NET, a loyalty program at Senukai. The SMART NET was updated with the possibility to collect points for various interactions the client might have with Senukai. You get points for buying, reviewing the products, posting on social media, and so on. You can use the collected points for your next purchase.

 

We constructed our idea around the Lithuanian word “taškai”, which means both dots and points and showed a world of someone who adores both. Thus we created a direct link between the visual of the campaign and the main feature of the SMART NET loyalty program.

Art directionCampaignOutdoorVideo
Video
Key Visual
OPEN CARDS: Inspired by Pride

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