TAKEAWAY CONVERSATIONS: Inspired by Pride
The attitude towards LGBTQ+ in Lithuania is changing very slowly. Progress requires action, and these efforts are fueled by open discussions, especially when supported by brands, to help spread the message further.
Inspired by our successful last year’s project – the digital card game OPEN CARDS, we have continued encouraging open conversations in 2023 as well. In collaboration with the craft brewery Kuro Aparatūra and the TV and internet service provider CGATES, we launched a project called TAKEAWAY CONVERSATIONS. We used made bracelets encrypted with questions about love, acceptance, and challenges and served them as a special coaster for non-alcoholic Kuro Aparatūra drinks. Also, with CGATES brand, we hosted an evening for LGBTQ+ discussions, along with a movie screening that would resonate with this topic. We’re happy that we could distribute over 600 coasters in 9 bars across 3 Lithuanian cities.
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