
VMU: No Christmas for Christmas Tree
Valstybių miškų urėdija (VMU, State Forest Enterprise) had a sustainable solution for Christmas – they distributed free branches of a Christmas tree to be used at home instead of a full tree. So we could still have a traditional Christmas vibe and at the same time let the trees grow in the forest.
But what the tree might think about this? To support this initiative, we created a testimonial of a Christmas tree. We let the tree speak. Naturally, the tree does not like our idea of using it for a couple of weeks and then throwing it away.
Video
Poster

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